What to Wear to Your Family Photoshoot

8 July 2021

One of the most popular questions I’m asked is, “What do I wear to the photoshoot? Do you have any tips?”

And while we all have our own personal styles and aesthetics, there are a few basic rules of thumb you’ll want to follow while you’re planning and coordinating your family’s outfits. Let me detail them below:

Choose your outfit before your kids.

There are a million cute outfits for your children out there, but I dare you to think of yourself first! Choose an outfit that makes you feel confident and then base the rest of the ensembles off of yours.

Dress to flatter.

Some fabrics tend to cling — avoid those! Some outfits gape under the arm — avoid those too! You want to wear something that you’re fully comfortable in before you show up for photos. Maybe that means wearing your new outfit to dinner one night, or around the house to get a good feel for how it moves. If your photoshoot involves young children, I recommend avoiding a shorter dress because you will spend more time crouching and moving with them. In that case, opt for a longer dress.

summer family in nature

Avoid neons.

Neons cast color-shades onto your skin, and that can be difficult or impossible to edit out. Reds can also cast color, so choose wisely.

Avoid direct color-matching, and opt for complimentary colors instead.

Trying to match the exact shade of burgundy can be difficult, and the same goes for other popular colors like navy, khaki, and even black. Instead of matching everyone in one color, try utilizing complimentary colors instead— colors that go well together. Here are some great color combinations:

Choose small patterns.

Big patterns can be distracting, and the goal of this is not to highlight what you’re wearing, but to highlight YOU. Choose small patterns (like ditsy florals, etc) in your outfits. If you and a child choose to wear a pattern, make sure to balance that out with your husband or another child in a solid.

Skip the logos.

Keep your outfit simple and clean, because your photoshoot is much more about feeling and less about style. The focus is on your family, not on logos, which tend to draw the eye away from the face.